PROJECTS FROM THE LAST FEW YEARS. AMONG OTHER THINGS, I DID THE EVENT AND SPATIAL DESIGN FOR KIA´S CAR LAUNCHES, FREELANCED AS ART DIRECTOR AND LEAD DESIGNER FOR VARIOUS ZALANDO CAMPAIGNS, UNTIL RECENTLY I WORKED AS SENIOR CREATIVE ART AT JUNG VON MATT, WHERE BECAME THE TEAMLEAD OF THE ART TEAM. THE REST IS JUST STUFF I DO FOR FUN, OR FOR FRIENDS, OR WHEN I WAS FORCED TO. CURRENTLY @ KREUZBERGKIND

FROM PARK BENCHES TO TIPPED-OVER SHOPPING CARTS AND PHONE BOOTHS—BACK TO THE ESSENCE OF FOOTBALL. IF YOU CAN KICK A BALL THROUGH IT, IT’S A GOAL. FOR THE ADIDAS BALL LAUNCH AT EURO 2024, WE CREATED AN OOH CAMPAIGN THAT CELEBRATES THE PURE JOY OF THE GAME.

VISUAL WORLD FOR THE LAUNCH OF THE NEW OPEL MOKKA, FOCUS ON THE COLOUR AND THE YOUNG BUYERS. SLEEK AND MODERN LOOKS. IT´S A HEADTURNER.

DESIGNS AND CONCEPTS FOR BERLIN-BASED CLOTHING AND RUNNING BRAND ANTE. THE CHALLENGE: BLENDING HIGH-END FABRICS WITH THE RAW ESSENCE OF STREET STYLE AND RUNNING CULTURE.

LEAD DESIGN AND ART DIRECTION FOR VARIOUS ZALANDO CAMPAIGNS, CELEBRATING THE DIVERSITY OF BEAUTY, SKINCARE, AND THE PEOPLE WHO USE THEM.

LATEST OPEL CAR LAUNCH WITH A SLEEK, MODERN LOOK. SHARP SHAPES AND EDGES THAT STAY TRUE TO OPEL'S NEW DESIGN “HERITAGE”.

REBRANDING FOR LUXWERK, A FLEXIBLE, RENTABLE SPACE IN BERLIN—BUILT IN A FORMER OSRAM FACTORY WHERE LIGHTBULBS WERE ONCE MADE. THE DESIGN HONORS THIS HERITAGE, MAKING ITS LEGACY TANGIBLE THROUGHOUT THE AREA.

BRANDING FOR THE MINISTRY OF ECONOMY’S NEW AGENCY, RGA. THE GOAL: SEAMLESSLY BLENDING ESTABLISHED BUREAUCRATIC CORPORATE IDENTITY WITH MODERN DESIGN.

BRANDING FOR BONSAI POP-UP SPACE—ORIGINALLY A PLANT SHOP, NOW A VERSATILE VENUE FOR MUSIC, DESIGN, AND ART EVENTS.

EVENT AND SPATIAL DESIGN FOR KIA’S CAR LAUNCHES, SHOWCASING THE BRAND'S MODERN REBRANDING AND NEW VEHICLES, WHILE CREATING A FLUID, COMFORTABLE EXPERIENCE.

A VARIETY OF PAST PROJECTS, INCLUDING ART DIRECTION, BRANDING, CGI ART, UI/UX, EDITORIAL DESIGN, AND MORE.

CLIENTS

ADIDAS, OPEL, MERCEDES, KIA, VITRA, BOSCH, ZALANDO, HOHES C, RICOLA, NABU, MINISTRY OF ECONOMY, SHIFT, SEA RESCUE, g–K, ETC.

+49 0179 4663726
HELLO@FLOWAGNER.CO

FLO WAGNER

ABOUT